What is The Girls Company?
One fateful day in an entrepreneurship class at Brigham Young University, Abby Warner, Taimi Kennerley and Zoia Ali were placed together at random in a group. They became fast-friends, and were coined “The Girls.” Little did they know that this class would lead them to eventually found The Girls Company, and launch their signature product: The Band (the world’s thinnest heated band, no electrical cords or outlets required).
Their mission? To make period cramps suck less. Because life shouldn’t stop when your period starts. Period.
In order to bring their vision to life and get the necessary funding, The Girls entered a variety of business competitions. They stood out at every event they attended, and went on to become the first all-female team to win first place at the International Business Model Competition.
Their journey has not always been easy. The Girls are often up against rooms filled with men, who do not understand the need for their products. The Girls keep persevering, educating and captivating their audiences. They have done the heavy lifting, the research, the interviews, the case-studies, the prototypes, and many, many tests.
How exactly does their signature product work? The Band comes with three pockets in the front, and three in the back. The user takes their thin, disposable warmers, and inserts them in the desired pockets. The warmers provide all-day heat (eight to ten hours). Once finished, the warmers can be disposed of. The ingredients are environmentally safe, and the band is machine-washable. This extremely discrete band can be worn under clothes during a variety of daily activities, without being noticed.
The Girls are continually working to destigmatize period talk, and are developing more products for this underserved market. Not only does The Girls Company create unique period solutions, they have built a safe community for women to have those open and important conversations.